Booth SL6324 Cinema 4D, MAXON’s 3D software technology, provides content creation professionals with solutions in mastering today’s digital production challenges for broadcast, filmmaking, games, architecture, advertising and design. MAXON representatives are demonstrating the creative advantages of Cinema 4D Release 18 (R18), the latest version of the software.

Daily technical presentations on the MAXON main stage from 3D professionals at VFX, design and animation studios are spotlighting trends in the ever-evolving media landscape and show how they applied the latest tools in Cinema 4D to solve real-world creative challenges.

MAXON is also debuting the “Perception Guide to FUI,” a comprehensive tutorial series designed to help CG artists learn the technical aspects of creating futuristic motion graphics imagery.