WorldCast Systems

BoothC2845

WorldCast Systems wants to inform NAB Show audiences about a recent
comprehensive reorganization of their product portfolio. The effort seeks to make  things
more straightforward for customers and more streamlined and efficient for  production
and ordering. As a result, many products will be renamed and some  familiar brands within
the company will be phased out.

This is the latest stage in the company’s mission of simplification both in their  internal
operations to optimize performance and externally, so that the company’s  identity and
product offerings appear more clear-cut and logical to the marketplace,  the company
explained.

The new naming system retains the key brands of APT, Ecreso and Audemat which  are all
well-known in the industry but will see the disappearance of a few familiar  product names
such as Goldeneagle for Audemat monitoring, Helios for Ecreso FM  transmitters and
Horizon and Oslo for APT codecs.