The South Lower Hall combines longtime industry titans such as Blackmagic Design, Grass Valley and ChyronHego with dozens of up-and-comers that have ideas and ambition. With the South Upper Hall just an escalator ride away, the exhibits in the South Hall represent a healthy percentage of the action at the NAB Show. And there was plenty of action to be seen on both levels.
❶ EYE-CANDY #1 Projector and display manufacturer Christie Digital Systems (SL6817) has an arresting display that grabs the attention of everyone riding down the escalator in the center of the hall. It’s a technology demo of the company’s different-pitch displays, and it’s worth a ride on the escalator to see it.
❷ BEAUTIFUL STORAGE The need for storage is a given. As long as you need high-density, secure file storage anyway, why not get external NAS and RAID systems that look good? That’s what Ciphertex delivers in booth SL14507.
❸ TRAINING THE NEXT GEN Today’s educators make tomorrow’s broadcasters. That’s the thrust at Datavideo Corp. (SL8011), which is showing an educational package for schools that includes cameras, switchers, cables and even the books to teach video production.
❹ WHAT CAN YOU GET FOR FREE? It’s no secret that Blackmagic Design (SL217) has been giving away a wellequipped version of its DaVinci Resolve video grading and editing software for years. You should know that version 12.5 of DaVinci Resolve is now available for download at that same great price.
❺ GIVE YOUR FEET A BREAK As with the South Upper Hall (covered in yesterday’s NAB Show Daily News), there are some thickly padded carpets in the South Lower Hall to give your feet a little holiday. My choice for the cushiest carpet is at Maxon Computer (SL9110), a company that makes 3D modeling, animation and rendering software. Runners-up for the title of cushiest carpet are AJA Video Systems (SL2505) and Slomo TV (SL6321).
❻ EYE-CANDY #2 Display manufacturer Planar (SL10510) has two attention-grabbing displays. One is a transparent “look-through” panel that is actually a shipping product. On the other side of the company’s booth is a mammoth 8K display that is totally gorgeous. If you see these two, it’s hard to look anywhere else.
❼ THE COOL LOOK If your favorite color palette falls toward the “cool” end of the spectrum — white, blue, green — stop by Autodesk (SL3316). The ultra-modern look of their booth brings a refreshing splash of cool. The company makes a variety of software used in the industry, from special effects and compositing to computer-aided design.
❽ MAC IN THE BOX Acquiring the tools to become a broadcaster has never been easier. ToolsOnAir Broadcast Engineering (SL14513) is showing its channel-on-a-Mac system that has all the functions of a cable broadcaster. Running on a single Apple Mac computer, it handles everything from ingest to multicamera workflow to playout.