Connected Media|IP Pavilion: Showcasing The Multiscreen Viewing Experience

Getty/Nonchai Trongsathidkul

The Connected Media|IP Pavilion takes its place on the exhibit floor once again to share the latest in a rapidly changing multiscreen viewing landscape. With exhibits and a full education program, attendees can learn more about enhancing workflows to create the ultimate multiscreen viewing experience.

“Even what was shown last year, discussed last year, has moved on by several versions since,” said Neil Nixon, director of BPL Broadcast Ltd. and the lead program planner for the CM|IP. “It’s one of those sectors where it is extremely important to remain ahead of the curve because competition is tight for viewers and subscribers. That’s the importance of the area; it’s showcasing technology that’s changing on an almost monthly, if not quarterly, basis.”

CM|IP’s key areas of focus are technologies that assist in receiving, discovering, distributing and interacting with content on any device, anywhere. In that regard, Nixon says among all of the topics set to be discussed, latency and monetization may be the two most prominent.

In CM|IP’s Debate Theater, Tuesday will see two sessions covering the topic of monetization: a panel debate, “How Do We Monetize the Connected Subscriber?” featuring Fincons Group’s Oliver Botti, Jose Luiz Riberio from Alpha Networks, Taras Bugir of Decentrix, dotstudioPRO’s Phoenix Gonzalez and Sai Koppala of SheerID; as well as a presentation from Ewout Meijer, sales account manager for Unified Streaming, titled “Ways to Monetize Your Content.” The Presentation Theater, meanwhile, will offer a look at a new way to garner revenue, with a Tuesday session titled “Fun Fact: You Can Find New Revenues With Security. Really, You Can!” and one on Wednesday called “The Path Forward to Digital Video Dollars,” as well as some others.

Latency is the main topic of conversation in the Presentation Theater, though. Five presentations across Tuesday and Wednesday will cover the streaming-related topic, including “Make Streaming More ‘Live,’” “How to Erase the Latency Gap Between Broadcast and Live HTTP Video Streams,” “CMAF: How to Reduce Live Latency and Use a Single Stream to Address Multiple Devices” and “How to Set Up Your Live Streams for Minimal Latency.”

Overall, more than 70 presentations have been scheduled for the CM|IP throughout NAB Show and about 80 exhibitors have a presence in the space. Highlights in addition to the panels and presentations of latency and monetization are “International Video Transport for Live Sports: Where We Are and Where We Are Going,” “The Evolution of OTT: Interactive OTT and 5G” and “The Future of Digital Video and Broadcasting” in the Presentation Theater; and “Is Artificial Intelligence and Machine Learning Ready for Its TV Debut?,” “Five Steps to App Success in the Emerging Connection Economy” and “TV Innovation and Future Trends: A 2020 Vision” in the Debate Theater. CM|IP sponsor Cisco is also presenting keynotes throughout the program in the Debate Theater.

Another special feature of the pavilion is a TV studio that is up and running throughout the show.

CMIP takes residency in the South Upper Hall among many other exhibitors focused on distribution and delivery.

Nixon said that the CM|IP space offers something unique for attendees. “It’s a pretty immersive environment,” he said. “Visitors can come in and you know you’re somewhere different. It’s not just the color of the carpet that changes, the feel of the place is different. It’s a very inclusive environment; people can really immerse themselves in the technology.”