How to Protect the Content You Create

The protection of media assets becomes more and more critical as cyberattacks and their continued threats increase. The Cybersecurity & Content Protection Summit, produced in partnership with the Media & Entertainment Services Alliance (MESA) and the Content Delivery & Security Association (CDSA), will take place on Sunday, April 7.

The half-day event is designed to provide technology and business updates on cybersecurity and anti-piracy initiatives in the film, TV and broadcast industries.

Guy Finley, executive director, Content Delivery & Security Association (CDSA) and CEO of Trusted Partner Network (TPN), said sssion topics will focus on the content protection needs, including sessions on broadcast cybersecurity and vendor systems, software and services, updates from Hollywood, security in the cloud, watermarking and protecting live streaming events.

Finley added that media and entertainment companies have evolved their sensibility around cyber and content protection, but many are now focused on a more united approach, with increased collaboration on evolving and persistent cyber threats.

“The idea that our industry is integrating around software, applications and the cloud means that weak links in our chains, and the risk associated with those weak links, will now reach beyond a particular business unit or a company into all those that are involved with that tool or process,” said Finley.

He feels that movies and television are vital forms of public communications and data collection that, if attacked, can impact public awareness, opinion and privacy. The three cybersecurity experts delivering keynotes at the event reflect this.

Several keynotes are planned, including Rear Adm. David Simpson, U.S. Navy, and former chief of the Federal Communication Commission’s Public Safety and Homeland Security Bureau, who will present “Securing the Future of Media & Entertainment.” He will explore how policymakers and engineers plan to protect technologies such as IP, ATSC 3.0 and 5G.

Nonny de la Peña, founder and CEO of Emblematic Group and a filmmaker and journalist, will offer the keynote “Is That Real? The Threat & Opportunity of Deep Fakes.” She will address how content owners can protect their talent, properties and brands from being counterfeited.

Clete Johnson, senior fellow at the Center for Strategic International Studies (CSIS) and partner with Wilkinson Barker Knauer, will keynote the session “Is the Media & Entertainment Industry ‘Critical Infrastructure’?” He will discuss the cyber and disinformation threats that criminal syndicates pose to modern media and entertainment, including film, radio and television.

Speakers include representatives from the Motion Picture Association of America (MPAA), HBO, the Digital Production Partnership (DPP), the North American Broadcasters’ Association (NABA), Screeners.com/SHIFT, the Streaming Video Alliance, Three Zebra Productions and more.

Other session topics include “Setting the Standards and Systems for Securing Media & Entertainment,” “Securing the Enterprise (and Everything Else),” “Securing Film and Television Productions” and “Securing Next Gen TV,” which examines conditional access and digital rights management in the ATSC 3.0 environment.

The summit will also feature a Special Workshop from the Trusted Partner Network, a joint venture between the MPAA and CDSA, which was launched at last year’s NAB Show. In 2019, TPN will be announcing its newest industry-wide security initiative, which is designed to secure essential workflow technologies, including applications and the cloud.

“The TPN is truly one-of-a-kind in that our industry hasn’t had this many companies—content owners/creators and their service provider partners—collaborate within a single platform,” said Finley. “I’m proud of the progress TPN has made over the last year with regard to the first phase of the program— site security—and the governance that is in place to manage the process and
community. I’m also optimistic about our next phase, which we are announcing at this event, which moves into software, applications and cloud environments specifically.”

Special registration is required. Visit the NAB Show website for more details.