The National Association of Broadcasters announced yesterday a partnership with the National Base
for International Trade-International High Tech Cultural Device Cluster to launch the NAB Show
Global Innovation Exchange|Shanghai.
The conference, which will take place Dec. 3-4, 2015, at the Shangri-la Kerry Hotel, Pudong, Shanghai,
will give broadcast, media and entertainment executives worldwide the opportunity to discuss and
promote innovations regarding next-generation TV, in addition to the Internet’s increasing role as
a content delivery platform in China. Participants will have the opportunity to meet and network
with major global brands, and visit new-to-market product demonstrations tabletop exhibits.
Session topics include cinematic technology, social media, post-production, broadcast IT,
acquisition/production, digital cinema technologies and end-user display technologies.
“This NAB-to-Shanghai exchange has the potential to further the interest not just of our industry
but of our nations and our peoples,” said NAB President and CEO Gordon Smith. “So I hope you
see in it the seeds of growth and opportunity that I do, which I think holds great promise for the
American people and for the Chinese people and for all the peoples of the world — because of the
importance of these two great nations and the centrality of this great industry of broadcasting to
making the world smaller and a better place.”
Sponsoring organizations include Advanced Imaging Society (AIS) and the International
Association of Broadcast Manufacturing (IABM).