NAB Boosts Global Reach With New Shows, Partners

As the industry evolves, the NAB is keeping step by branching out from its traditional broadcast roots and meeting the technology, media and entertainment communities where they live and work.

The NAB has announced plans to partner with other trade show organizations and technical groups around the globe during 2015 in an effort to better support the broadcast industry.

CCWDomestically, NAB plans to expand the scope of its Content and Communications World (CCW) event this fall by partnering
with InfoComm International’s InfoComm Connections.

By bundling together InfoComm Connections with CCW, the NAB will bring together InfoComm’s AV training and education offerings with the technology muscle of CCW. InfoComm Connections is
a two-day trade show aimed at technology managers, in-house tech staff and end users.

Its lineup is the perfect complement to CCW, which offers a robust educational program, both on and off the exhibit floor, focused on content creation and delivery. This year’s program also includes
half-day workshops to include the Hollywood IT Society. Future Media Concepts is back. CCW also features SATCON (The Satellite Communications Conference & Expo).

InfoCommTogether, CCW and InfoComm Connections are expected to draw more than 9,000 attendees to the Javits Convention Center in New York City this Nov. 11–12.

It makes sense, said the shows’ respective directors, as the two organizations serve to converge AV, IT, broadcast, content creation and satellite-based communications into a single locale.

“Hosting these events side-by-side… offers unparalleled possibilities for attendees to experience converged technologies and applications,” said NAB Executive Vice President of Conventions and Business Operations Chris Brown.

“[This will] create two powerhouse days of programming and exhibits,” said InfoComm International’s Executive Director and CEO David Labuskes.

NAB’s other collaborative efforts for 2015 involve bringing micro versions of the technologies and communities that flock to Las Vegas each spring locations around the world, such as the NAB Show Collaborative programs that were held during the 2015 Mobile World Congress in Barcelona and CABSAT 2015 in Dubai, both held in March.

Up next: an NAB Show Collaborative program scheduled for the SET Expo in August in Sao Paulo, Brazil.

At year’s end, NAB plans to launch a mini conference and exhibition in Shanghai, Dec. 2–4, called the NAB Show Global Innovation Exchange, which will bring together leaders from the Chinese media and entertainment community to discuss trends in cinema and multiplatform content distribution.

The partner in that event is the Shanghai International High Tech Cultural Device Cluster (TCDIC).